Farming out the technical stuff
Written by admin on May 24, 2010 – 2:39 am -As a web designer I have always done well. I think it is because I was at the fore front of what I do right at the beginning of the .com boom. Obviously there were some problems when the .com industry fell on hard times but luckily for myself, I had already forged myself a reputation, and I managed to get a lot of the small amount of work that was still out there.
These days, however, things have changed again. Gone are the days when you could build someone a site, let them know it was ready and forget all about it. These days people want optimisation for their site, and full marketing campaigns to coincide with the launch of the site. Because I don’t really offer this service, the numbers of fresh enquiries I am getting has dropped. It seems that the general public are now only too aware of the importance of on-site optimisation, and because I don’t do that, I am missing out on work.
After a bit of a search around online, I found that it is possible for a company like me to outsource SEO to other companies. If I hooked up with one of these companies then I would effectively be able to offer clients a full service.
I decided right away that this was the best thing to do, and I immediately contacted a pure SEO company to arrange a working relationship. I have to say that once I had changed my terms of service and changed my site to indicate what I can now offer to my clients, the number of jobs I am picking up has trebled! Suddenly I don’t even have time to do all of the work I have in the pipe line, and I am having to take on another member of staff!
Posted in Seo | 1 Comment »

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